Operation 2030 seeks to mark a turning point in human consciousness, transforming this external crisis into what may be our final and most urgent chance for inner awakening.
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Originally published in NDTV on 5 jun '25.
Humanity today faces a self-inflicted crisis. Unlike past mass extinctions caused by nature, this one is born of human choices. While extreme heat and ecological collapse are symptoms, the deeper threat is our refusal to acknowledge and address the crisis.
This is why I've committed myself to 'Operation 2030,' an initiative by the PrashantAdvait Foundation. At the Foundation, we are of the realised view that the solution to the climate crisis runs deeper than politics or technology - it's rooted in compulsive consumption, which reflects in overpopulation, per capita consumption and the illusion that happiness comes from material gain. The real emergency is therefore internal. For over ten years, the Foundation has worked to bring this truth to light through wisdom literature, talks, and videos. Operation 2030 pushes this effort forward, urging a clear understanding of the crisis and our part in it - because real change begins with self-awareness.
