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Why is our attention-span declining? || Acharya Prashant (2023)
Breaking Free
1.2K views
2 years ago
Human Consciousness
Attention Span
Social Media
Algorithms
Content Creation
Internal Longing
Vedas
Art and Truth
Description

Acharya Prashant explains that the issue of shortening attention spans is not primarily about the duration for which one can focus, but rather the quality of the object being attended to. Human consciousness is in a state of constant longing, searching for something extraordinary to fill an internal void. Because most content lacks this essential quality or 'touch of eternity,' viewers quickly realize that their deepest needs will not be met, leading them to drop out of longer videos within minutes. This has made short-form content inevitable, as creators use brevity to manipulate platform algorithms and improve watch-time percentages, even when the content itself is of low value.