There is a strange irony: a Foundation promoting peace around the world is unable to provide a peaceful place for its own work.
This necessary work can be done only with your cooperation. That's why we have come to you with an appeal for financial support.
But keeping in view the need of the hour, we want to increase the pace of the mission. For which more resources are needed every month.
The Foundation needs to raise Rs. 1 crore this month to spread the teachings via online mediums.
~ Message from a listener
We get such messages everyday. And the talk of economic compulsion seems hurtful to us. Our whole work is that Acharya ji's talk, the truth of Vedanta should reach crores of people. But we are not able to reach those whom we want to reach because we write a price on the books. And many people are unable to pay that price.
We understand this, and we are very sorry for this. So that's why from last month we give away some e-books or video series for Rs.11 per day. But it is also necessary to make books accessible to millions of youth of the country.
A religion cannot exist without its central scripture, otherwise, the arbitrariness of the confused ego will run in the name of religion. Where the world is standing on the verge of explosive destruction, it has become imperative to bring out the real religion.
Last year, we started an intense campaign of "Ghar Ghar Vedant" only to give you clarity on Sanatan Dharma.
This is the least we can do, right?
Bhagat Singh surrendered himself to the police after the Central Assembly Blasts of 1931. It was not necessary for him to surrender, several times in the past he has dodged the police. Now, why this time he surrendered and chose the noose on his own?
When he was asked about his decision, he said, 'I am dying because only after my death this revolution will reach the masses. If I remain alive then only a few people will be affected by my efforts, but if I became a martyr, then my message will reach out to crores of people. That's why it is important to choose the noose at this point.'
So great is the importance of publicity in social work! Your organization also devotes 80-90% of its time, energy, and resources to the publicity of its socio-spiritual revolution. Acharya Ji has always said that lies spread by themselves but truth has to be nurtured and publicised.'
Acharya Ji has been speaking of this strength-giving and liberating truth for last decade. However, it is one thing to speak and totally another to publicise it.
For your information, it costs us 25 to 50 rupees to reach out to one individual for once with Acharya Ji's message. If we consider all social media platforms, then around 100 million unique users listen to Acharya Ji regularly. Out of all these unique users, most of them have not come on their own, rather they have been brought to Acharya Ji with due diligence and effort.
Like we just said, 80-90% of our resources are used in the publicity of Acharya Ji's message. To the extent, that the members of the Foundation cut their ordinary salaries to push the publicity work forward. Keeping our personal needs and familial demands aside, we have only mission: Taking Acharya Ji's message to as many individuals as possible.
Bhagat Singh was indeed great. Like him, probabaly we can't die for the revolution but we are sure of this that we have devoted our life completely to the service and publicity of truth. Falseness, weakness and suffering are spreading at an unimaginable pace—they need to be defated and this is our mission.
Just as we have brought the truth to you, would you like to help us in reaching out to more people like you? It costs minimum 25 rupees to reach one individual for once and it is needed that this message reaches out to billions of individuals.
To put it simply—we need resources. Just to reach out to the citizens of India it would take crores of rupees.
We are ordinary people. Probably we can't give away our lives, may be we can't devote our entire lives to the mission. But we can atleast whole-heartedly donate for the publicity work of Acharya Ji's message.
This is the least we can do, right?
This work is for you and it needs your support.
Do you know how Acharya Prashant reached you?
(Feb 2021's appeal)
Do you know Acharya Prashant gave his first discourse on Shrimad Bhagavad Gita in 2006? 15 years ago from today. And since then Acharya Ji has been regularly speaking in discourses so much so that more than 100 books have been printed, and about 300 more books are ready to be printed.
Speaking in discourses from 2006 yet YouTube channels started after 5 years and 8 years, i.e. in 2011 and 2014, why? Because Acharya Ji did not focus on publicity. Even after the channel was made, the discourses were recorded using a simple mobile or a handycam - sometimes in an ordinary room of BodhSthal, and sometimes on a deserted mountain. Acharya Ji would simply sit in his usual clothes and continue to speak in his meditativeness without caring for the camera.
Result?
As of 2018, there were 4000 videos on the channel, and only 3000 subscribers! Then from 2019 onwards some of Acharya Ji's well wishers and listeners started actively working for the Foundation. A good amount of money was invested in improving the audio-video recording quality, on creating the right studio-like environment, and on professional editing and audio-video technicians. And then it was clear to everyone that in this day and age, Acharya Ji's teachings can't reach out to the masses without heavy investment in publicity and promotion.
Somehow the Foundation continued promotional activities by raising funds. A large sum of funds is needed to increase the 'reach' of the videos. In today's time, pure and truthful teachings can't be spread without heavy publicity. To ensure that our voice reaches you the Foundation bears a lot of expense. As a result of the same, today more than 6.5 million subscribers have been able to connect to the channel.
The Foundation uploads around 10 to 15 videos in total on both the channels daily. These videos are freely available to everyone. Till now (May 2023), just Hindi channel itself has received more than 1.5 billion views.
But if we want to propagate Acharya Ji's message with the same intensity with which the Foundation has been working to publish Acharya Ji's videos then it will require A LOT of funds for publicity.
Till today, Acharya Ji's voice reached you because someone else had financially contributed to the Foundation. Otherwise, till 2018 there were only 3000 subscribers! And we are delighted to see you getting benefit out of all the videos the Foundation has been able to upload.
Have you benefited from Acharya Ji's teachings? Do you want Acharya Ji's voice to reach millions and billions of individuals? Do you wish to see that the goal to which Acharya Ji has dedicated his life is realized?
Don't forget that if Acharya Ji's teachings are not reaching you and others, then internal tendencies and external forces which are trying to put your mind, life, nation, and religion into deep darkness are already at play. Flame of this burning candle can save you from darkness but except YOU nobody else can protect this flame.
If you love Light more than darkness, then contribute as high as possible to the Foundation. The Foundation does not expect even a single rupee for its personal benefits but we require resources to achieve the truthful and courageous goal we have set for ourselves.
We are fighting this battle for you, it is you who benefits from our hard work, only through your contribution will this mission move forward.
