Acharya Prashant identifies social media as the most effective tool for raising awareness about the cruelties of the dairy and meat industries. He argues that since social media influences elections and commerce, it should be used to demonstrate the horrors of animal exploitation through the frequent circulation of videos and images. He observes that meat and dairy consumers often live in self-delusion and ignorance, preferring not to know the reality of how animals are kept and slaughtered. By showing the actual process behind packaged products, he believes that normal, empathetic people—particularly women and children—will be moved to change their habits. He emphasizes that while extreme cases of perversion may not be affected, a significant social media presence can eventually force mainstream media to cover these issues due to commercial interests. Furthermore, Acharya Prashant suggests that vegan movements should prioritize educating children in the six to eight-plus age group, as they are less conditioned and more open to understanding the truth about what is on their plates.