Acharya Prashant addresses the misconception that humans have always been primarily carnivores. He explains that scientific evidence from fossils and the study of hunter-gatherer lifestyles shows that humans were historically herbivores, as plucking fruit was far more efficient than hunting. The recent surge in meat consumption is only about 200 years old, fueled by industrialization and unscientific beliefs that meat is the sole source of essential nutrients. Despite modern data proving the harmful effects of meat and dairy, the industry uses its financial and political power to suppress this information and maintain its market dominance. He compares the meat industry's tactics to those of the tobacco and fossil fuel industries, which sponsored pseudo-scientific reports to create doubt about the harms of smoking and climate change. Acharya Prashant emphasizes that greed drives these industries to delay the inevitable scientific consensus. He asserts that meat-eating is illogical and that the industry is simply trying to postpone the moment when the public fully recognizes its harmful nature, just as the tobacco industry was eventually forced to include graphic warnings on its products. To raise awareness about the cruelties of the dairy and meat industries, Acharya Prashant suggests utilizing social media to show the gruesome reality of animal agriculture. He argues that most consumers live in self-delusion and need to see the actual process behind their food. He also highlights the importance of targeting schools to educate the younger generation before they are fully conditioned. Furthermore, he points out that many doctors and fitness trainers are ill-informed about nutrition, often wrongly insisting that meat and milk are necessary for health and strength. He encourages educating these professionals to dispel the myth that animal products are required for physical vitality.