Acharya Prashant begins by stating that while self-love is a wonderful thing, one must first really know what love means. He draws a distinction between pleasing someone and helping someone. To illustrate, he uses the analogy of a child who constantly asks for sweets. Pleasing the child would mean giving him lots of sweets, which gratifies him and makes him momentarily happy. However, helping the child, especially if he is already fat, would mean denying him sweets. This act of helping might peeve the child and strain the relationship, but it is what is truly beneficial for him. The speaker then equates this child with the self, questioning whether self-love is self-gratification or self-help. He extends this to relationships, asking if love means gratifying the other or elevating the other, noting there is a tremendous difference between the two. Self-gratification is easier; when you make someone happy, they often reciprocate, but this is a transaction, not love. In contrast, elevating someone can cause pain and distress, and you may receive hostility in return, which is a bad bargain. This same attitude is applied to ourselves; we find it easier to indulge in self-gratification than self-elevation. Self-gratification only fattens the self, while self-elevation dissolves it. Acharya Prashant asserts that pleasing oneself is not an example of self-love; rather, it is an example of a lack of self-knowledge. He emphasizes that one cannot have self-love without self-knowledge. Making yourself happy is not the same as loving yourself. Love does not bother with happiness; it bothers with rightness and elevation. Real love is tough; it tests, stretches, and breaks. It is like a sculptor carving a beautiful form out of an unseemly rock, a process that involves suffering for the rock. When you help someone's life take a beautiful shape, you are loving them; when you help your own life turn beautiful, you are loving yourself. One must clearly appreciate the difference between 'pleasure' and 'welfare'. That which pleases you is not necessarily in your welfare. Both pleasure and happiness leave you craving for more and are never sufficient. Therefore, self-love is an exercise in intelligence, asking what will provide deep, long-lasting contentment and elevate you from futile desires. It is about gifting oneself the highest possible.