Acharya Prashant explains that the fundamental cause of violence towards animals is body identification, which is the same ignorance that makes one feel special towards blood relations while viewing other species as alien. He argues that family is typically defined by biological and genetic ties rather than consciousness, leading people to prioritize their own bodies and those related to them over the lives of animals. This body identification is inseparable from violence, as it fosters the belief that one's own physical needs or the needs of their offspring justify the slaughter of other living beings. He clarifies that consciousness, not the body, is what truly suffers, and the corruption of consciousness occurs when one identifies solely with the physical form. Regarding the difficulty of influencing family members to adopt veganism or wisdom, Acharya Prashant suggests that the people closest to us are often the hardest to convince because the relationship was likely founded on worldly or physical bases rather than spiritual truth. He advises against limiting one's compassion or message to a small circle of relatives, as this reinforces the very parochialism that causes violence. Instead, he encourages spreading the message of compassion and wisdom to the entire world, treating all of humanity as a family. He notes that historical figures like Shri Siddhartha Gautama and Guru Nanak Dev faced opposition from their families because family structures often exist to fulfill worldly desires rather than to seek the truth. Finally, Acharya Prashant discusses the institution of marriage and family as a social tool that manages human ignorance and animalistic tendencies. While these institutions have practical utility for the common man, they become less necessary as one rises in consciousness. He addresses the challenge of reaching those who are resistant to new ideologies by suggesting that one should focus on communicating with those who are ready to listen. He emphasizes that while darkness may be a habit, realization is our true nature, and sincere effort can lead to a shift in societal consciousness over time.
