Acharya Prashant explains that there is a clear reason why society favors extroversion over introversion, a trend that has emerged over the last two centuries. He states that introversion is dangerous for capitalist consumerism. When a person is introverted, they spend time with themselves and enjoy their own company, which means they are less likely to spend a lot of money in the market. To force people to spend, it becomes necessary for society to shame and devalue introversion. He defines an extrovert as someone with little tendency to look at themselves. In contrast, an introvert looks at themselves, realizes what they truly want, and cannot be a blind consumer. An extrovert's gaze is always directed outward. Feeling an inner incompleteness without understanding its source, they try to fill this void with external things from the market. This inner void is real and its only true treatment is an inward glance. However, when one constantly looks outward, they become a perfect consumer for the market, described as being "blind in the eyes but full in the pocket"—having money but no discretion. This is the ideal customer for the market. Acharya Prashant illustrates this with an example of a salesman who would target the most foolish person in a group because they are easiest to sell to, while ignoring an introvert who is harder to fool. This is why the media is filled with characters that glorify extroversion. He points out that movie heroes are rarely introverts; instead, they are often noisy and foolish. Since the economic liberalization in India, the hero is frequently a wealthy NRI, and it is rare to see a poor man or an ordinary-looking woman in a leading role. This media narrative promotes a dangerous and toxic life philosophy of reckless consumption that ultimately destroys the individual.