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The Hypocrisy of Liquor Companies: Social Responsibility or Marketing Ploy?|| Acharya Prashant(2024)
Bharat
1.8K views
1 year ago
Hypocrisy
Alcohol
Self-knowledge
Innovation
Education
Creativity
Belief Systems
Placement
Description

Acharya Prashant addresses a student's concerns regarding the hypocrisy of a large liquor company recruiting at an IIT campus. He explains that the company's claims of promoting social joy and economic development are not necessarily false, but they are incomplete and deceptive. He uses the analogy of war to show how any destructive force can be framed as having positive side effects, such as technological advancement or GDP growth, while ignoring the overall devastation. He notes that modern research has debunked the idea that alcohol has any positive health benefits, emphasizing that even small amounts are detrimental. The speaker points out that the company conveniently omits the reality of crimes and road accidents caused by alcohol consumption from its presentation. Regarding why students do not question such companies, Acharya Prashant asserts that most people already have 'ready-made' answers for their lives, such as high-paying jobs and social status, which leaves no room for genuine inquiry. He argues that despite differences in academic background or wealth, most people share a common lack of self-knowledge and inner education. He observes that students often ask 'smart' questions only to impress interviewers rather than to challenge the status quo. He describes the current educational environment as one where students enter through admissions solely to exit through placements, viewing knowledge only as a means to decorate a CV for a higher wage. Finally, Acharya Prashant discusses the lack of innovation and creativity in the current cultural climate. He attributes this to a culture of fear and a belief system that devalues the material world as an illusion, leading to a 'jugaad' or makeshift mentality rather than a pursuit of lasting solutions. He critiques the imposition of traditional beliefs and superstitions in technical institutions, arguing that greatness comes from questioning and dismissing beliefs rather than surrendering to them. He concludes that while Indians excel in conducive environments abroad, the local culture often suffocates greatness by demanding devotion to power and adherence to dogma.