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गीता-ज्ञान कॉर्पोरेट मुनाफ़ा बढ़ाने के लिए है? || आचार्य प्रशांत (2020)
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5 years ago
Bhagavad Gita
Shri Krishna
Management
Spirituality
Purpose of Life
Awareness
Delusion
Duryodhana
Description

Acharya Prashant addresses the question of why the Bhagavad Gita is being presented as a management book. He explains that there are two fundamentally different purposes an individual can have. The first is that of a person who, facing failures and suffering, seeks support and guidance to better deal with challenges on their self-determined path. This person believes their goals and methods are correct and only needs tools to become more efficient. They might turn to the Gita to find tricks to achieve their pre-set objectives, like corporate success. This is the easier path because it maintains the comfort of believing 'I am right'. The second, and true spiritual approach, questions the very foundation of one's goals and paths. It asks whether the individual is truly capable of setting the right destination and if their decisions are made in awareness. This perspective requires the humility to accept that one's entire way of being might be based on falsehood and delusion. The purpose of scriptures like the Gita is to bring about this fundamental transformation, not to provide tools for worldly success. The speaker asserts that the purpose of the Gita, as spoken by Shri Krishna, is to free one from delusion, attachment, greed, and body-consciousness. In contrast, the purpose of corporate management is often to increase profit and gain a competitive edge. These two objectives exist in entirely different dimensions. Using the Gita to enhance corporate productivity is a gross misuse and a perversion of its core message. The speaker calls it a foolish and wicked act to use the divine words of the Gita to sell more goods or motivate employees for corporate gain. He compares those who do this to Duryodhana, stating they are even more cunning because they oppose Krishna's teachings while using his name and scripture. The Gita's purpose is to teach what is truly valuable—understanding, awareness, desireless action, and devotion to Truth. Commercial enterprises, however, value material things. The speaker explains that an economy is based on the collective values of people. If people's values change, the economy will collapse. Spirituality's role is not to grease the wheels of a flawed system but to stop the vehicle and make one question its direction, its driver, and its destination. Therefore, when one sees spirituality being used for worldly gains, one should be alert, as it is a corruption of its true purpose.